Adaptation of labels and the development of key visuals and POS materials for products "Bilakt" and "Zasynaiko" for Agusha
Adaptation of labels and development of the key visuals and POS materials for retail chains selling products "Bilakt" and "Zasynaiko" for Agusha.
Emphasis was placed on the softness and naturalness of the products produced and the brand's image of “care for consumers”. Images of healthy and happy children were used for the images and bright berries and fruits, which are part of the products ingredients for the labels.
Designs of new products were adapted for the tastes of the Ukrainian consumers. Individual, emotional images emphasizing the USP for each of the key POSM products.