Development of images of corn hybrids
To develop bright and memorable images for a series of corn hybrids.
Corn is not just an object in the photo in the layout, but the main character of each image. The image for "DM Confes" emphasizes the origin of the hybrid. The layout for "DMS 2715" shows resistance to adverse conditions, and the image of "DM Benefis" displays the name of the hybrid, which makes it memorable. The share of humour and symbolism of each of the images helps to not only differentiate it from competitors but to also make it stand out in the market.
Developing the idea, we emphasized the merits and characteristics of each hybrid. The combination of using graphic elements together with a natural corn cob made the layouts unusual and caused a lot of positive comments among the company's clients.