Creation a logo, stickers, posters and a promotional uniform for the "Day of Good Deeds" campaign
CLIENT
Silpo
YEAR
2019
TASK
To create a logo, stickers, posters and a promotional uniform for the "Day of Good Deeds" campaign for employees of the Silpo chain of stores to be used in the Silpo’s managements "Silpo Family" project.
DECISION
Our artist created a logo that maximised the positive image of the “Day of Good Deeds”, which became the base for the design of all posters, stickers and promotion uniforms that reflected the concept that ecology, friendly attitude and teamwork achieve the common goal in helping to make the world a better place.
RESULT
By using a light combination of white and a grassy green, an image of simplicity and purity was achieved that was used not only for the logo but also the posters, banners, stickers, calendar and promotional uniforms worn by the active participants.
