Creation advertising material to promote the Healthy Eva brand.
CLIENT
Healthy eva
YEAR
2020
TASK
Create Key Visuals, a B2B presentation and a landing page for Healthy Eva baby food
DECISION
Taking into account the specifics of perception and associative thinking by Chinese consumers, Key Visual uses a background with the most simple and understandable elements of "living" nature, as well as the ingredients of the products organic production blended into the landscape. All visual parts of the communication complex are made in the same style. The colours used are very bright and saturated, which are relevant for advertising products in China.
RESULT
A unified visualization style for all communication tools aimed at the end consumer, as well as the B2B audience, maintaining that the brand image is completely natural, reliable, safe and constantly evolving.